Bernardo Ferreira

Marketing Manager, specialist in Digital Marketing and eCommerce. He currently works at Worten Portugal, in the Traffic Acquisition team, as an SEO Specialist. He is responsible for On-Page SEO, Technical SEO, Link Building, Local SEO, Content Marketing, Trend Hunting and CRO Marketing.

Its main achievements include more than 750 million impressions, 50 million clicks and 9-digit revenue generated organically on Google in 2024. Also noteworthy were the top positions achieved in some of the most competitive keywords of the year, including the much sought-after “Black Friday”.

At the same time, he is coordinator of the Postgraduate Course in Traffic Acquisition and Management at IPAM. At this university he teaches a series of courses related to Digital Marketing, including SEO, Content Marketing, Display Advertising and Email Marketing.