Rui Bairrada is the founder and current Chairman of Doutor Finanças, a leading Portuguese fintech company in the field of financial literacy. His inspiring career began in 1995 as a courier at Deutsche Bank, rising to leadership roles before venturing into the area of personal finance. In 2014, he founded Doutor Finanças with the aim of helping Portuguese people make better financial decisions, promoting financial literacy and offering affordable credit solutions.
At the SEO Conference 2026, Rui will share Doutor Finanças’ digital story, from its first steps to its consolidation as one of the country’s most promising fintechs. He will highlight how SEO played a crucial role in the whole process, contributing to the company’s growth and success.
At the SEO Conference 2026, Rui will share Doutor Finanças’ digital story, from its first steps to its consolidation as one of the country’s most promising fintechs. He will highlight how SEO played a crucial role in the whole process, contributing to the company’s growth and success.
